Unraveling the process underlying evaluation: attitudes from the perspective of the APE model

Article Abstract:

A study on the perspective of the Associative-Propositional Evaluation (APE) Model that distinguishes between associative and propositional processes that influence evaluative responses to an object is presented. The basic assumptions of the APE Model and their implications for the conceptualization of attitudes are discussed.

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The advantages of an inclusive definition of attitude

Article Abstract:

A study to determine how phenomena ordinarily identified as attitudinal relates to current and an alternative definition of attitude is presented. Results show that evaluation, attitude object, and tendency are the three essential features that make up attitude.

Analysis, Social psychology

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Attitudes as object-evaluation associations of varying strength

Article Abstract:

A brief review on the historical developments about the concept of attitude is presented. Attitudes are evaluative knowledge, represented in memory in the same way as any other form of knowledge.

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