Reaching your target market using radio and TV

Article Abstract:

Radio and television are presented as promising mediums for motorcoach operators for promoting their brands and for growing business. The ways in which the motorcoach companies plan strategies and develop campaigns to reach their targets are described.

Marketing procedures, Targets & Markets, Bus Charter Service, Bus Charter Services, Charter Bus Industry, Advertising, Charter bus services, Target marketing

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15 things you need to know about safetea-lu

Article Abstract:

Changes made to SAFETEA-LU (Safe, Accountable, Flexible, Efficient Transportation Equity Act - A Legacy for Users) of United States are mentioned in detail.

Government domestic functions, Interpretation and construction, Transportation, Transportation policy, Transportation law

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How transit is filling gaps in school transportation

Article Abstract:

The strategies employed by public transit agencies produce cost-saving benefits for student transportation system, which are discussed.

School and Employee Bus Transportation, School buses, School Bus Services, Cost control, Cost reduction

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