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Travel industry

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A walk to distraction

Article Abstract:

The discussion regarding the promotional offers of the restaurants during the Valentine Day was a good mean for attracting new customer, but the already exciting customers are not entirely convinced. The other option to keep the regular customers happy as suggested by Jonathan Thompson at Hartwell House proposes the concept of adopting the route of added value, which he offers to his regular customer.

Author: Senior, Graharme
Publisher: Dicestar Ltd. (UK)
Publication Name: Leisure Management
Subject: Travel industry
ISSN: 0266-9102
Year: 2004
Customer Relations, Beliefs, opinions and attitudes, Thompson, Jonathan

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Giving something extra

Article Abstract:

The leisure venues are an innovative use of the audiovisual (AV) products to promote sales and to entertain customers. The installation of projectors including LCD screens has increased largely in pubs and bars and the usage of AV tools in sports and health clubs have provided their members a new modern up-to-date entertainment system.

Author: O'Reilly, Paul
Publisher: Dicestar Ltd. (UK)
Publication Name: Leisure Management
Subject: Travel industry
ISSN: 0266-9102
Year: 2004
Drinking places, Drinking Places (Alcoholic Beverages), Bars, saloons, etc., Bars (Drinking establishments), Technology application

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Keeping 'em keen

Article Abstract:

The effectiveness of customer relationship management is discussed. Member retention is essential for the success of the health and fitness business.

Author: Wood, Chris
Publisher: Dicestar Ltd. (UK)
Publication Name: Leisure Management
Subject: Travel industry
ISSN: 0266-9102
Year: 2003
Customer relationship management

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Subjects list: United Kingdom, Marketing, Hospitality industry, Customer relations, Company marketing practices
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