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Going for gold

Article Abstract:

The International Olympic Committee (IOC), in charge of the 1996 Olympic Games in Atlanta, Georgia, seeks to achieve long-term financial security for the Games without jeopardising sporting needs. The IOC will make the most of sponsorship investment by banning commercial advertisements at the Games and encouraging its own product marketing to a world-wide audience. It will make an estimated three billion American dollars from services, including ticket sales and television licensing arrangements.

Author: Stevens, Terry
Publisher: Dicestar Ltd. (UK)
Publication Name: Leisure Management
Subject: Travel industry
ISSN: 0266-9102
Year: 1996
International Affairs, Intnl Sports Activities, Finance, Marketing, Corporate sponsorship, International sports

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Atlanta: olympic city 96

Article Abstract:

Planning is in progress for the staging of the 1996 Olypic games in Atlanta, Georgia, USA. The games will be held at the Olymic Ring in Atlanta and the Olympic Park at Stone Mountain nature reserve. The Olympic committee considers community involvement in the project accounts for the success of Atlanta's bid. Georgia's economy will be boosted by an estimated 150,000 visitors a day to the games. The games have stimulated investment in several coastal cities and 35,000 new jobs are anticipated.

Author: Stevens, Terry
Publisher: Dicestar Ltd. (UK)
Publication Name: Leisure Management
Subject: Travel industry
ISSN: 0266-9102
Year: 1992
Social aspects

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Olympic gains

Article Abstract:

The sports buildings and facilities for the 1996 Olympic Games in Atlanta, Georgia have taken a huge amount of effort to co-ordinate and build to schedule. The Atlanta Committee for the Olympic Games has overseen the project. The Olympic Stadium will seat 83,000 people and will used as a baseball stadium after the event. Some doubt is expressed over the comfort of the seating arrangements in extremely high temperatures. Atlanta will benefit enormously from the publicity of the Games.

Author: Stevens, Terry
Publisher: Dicestar Ltd. (UK)
Publication Name: Leisure Management
Subject: Travel industry
ISSN: 0266-9102
Year: 1996
Commercial and Institutional Building Construction, Nonresidential construction, not elsewhere classified, Recreational Buildings, Construction, Buildings and facilities, Competitions, Recreational facilities

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Subjects list: Sports, Olympics, 1996 AD, Atlanta, Georgia
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