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Travel industry

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Midlife customers have money, don't ignore them

Article Abstract:

A report on 40-plus women reveals that they control 75 percent of nation's financial wealth. Marketing tips, which are aimed at women aged above 40 years, useful for retailers, are also presented.

Author: Demasi, Tony
Publisher: Kane Communications, Inc.
Publication Name: Souvenirs, Gifts, and Novelties
Subject: Travel industry
ISSN: 0038-4968
Year: 2004
Methods, Women consumers

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Hispanics key source of growth for many categories

Article Abstract:

The emergence of the Hispanics market as the new revenue spinner in the United States is discussed.

Publisher: Kane Communications, Inc.
Publication Name: Souvenirs, Gifts, and Novelties
Subject: Travel industry
ISSN: 0038-4968
Year: 2005
Venture Analysis, Business enterprises, Hispanic American consumers

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A license to thrive

Article Abstract:

Impact of licensed merchandise in boosting sales and retaining customer loyalty are discussed.

Publisher: Kane Communications, Inc.
Publication Name: Souvenirs, Gifts, and Novelties
Subject: Travel industry
ISSN: 0038-4968
Year: 2006
Government regulation, Customer loyalty, Licensing, certification and accreditation, Customer relations

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Subjects list: United States, Retail industry, Retail trade, Target marketing, Management, Company business management
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