Morton's of Chicago is the the Phila. steakhouse
Article Abstract:
Morton's of Chicago is one of the popular restaurants in Philadelphia, PA, because of its reputation for serving excellent meat dishes. It is also known for providing every customer friendly, yet professional service. It is a standard pratice in Morton's to assign at least a four-person staff for each table that includes the maitre d', head waiter, server and busperson. Morton's of Chicago has a midwestern steakhouse setting.
Publication Name: Advertising/Communications Times
Subject: Advertising, marketing and public relations
ISSN: 0193-4457
Year: 1999
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Rapid response meals at 'Engine 46'
Article Abstract:
Engine 46 Steak House, located at 10 Reed St, Philadelphia, PA, is a popular eating place because of the excellent quality and ample servings of its dishes, which are also reasonably priced. In addition, it provides a unique ambiance, occupying the original site of the Engine 46 Firehouse that was built in 1894. The restaurant is decorated with authentic fire fighting equipment, uniforms, photographs and memorabilia.
Publication Name: Advertising/Communications Times
Subject: Advertising, marketing and public relations
ISSN: 0193-4457
Year: 1999
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Marketing alliance bring added benefits to advertisers
Article Abstract:
Marketing alliances between companies in different industries are increasing. These promotional partnerships have proven to be highly effective, particularly if one of the involved firms is a media-based operation. An example of such an alliance is the tie-in promotion between publisher Time Inc.'s Sports Illustrated magazine and Miami, FL-based Norwegian Cruise Lines.
Publication Name: Advertising/Communications Times
Subject: Advertising, marketing and public relations
ISSN: 0193-4457
Year: 1998
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