Household name

Article Abstract:

Vico Magistretti, an Italian furniture designer, was made and honorary Royal Designer for Industry in November 1992 at the age of 72. He originally trained as an architect, but changed to furniture design because he did not wish to be politically comprimised. His designs are pragmatic and functional, but elegant. He claims there is less room in the market for fashion in the 90's and designs must be durable.

Author: Bullivant, Lucy
Beliefs, opinions and attitudes, Designers, Magistretti, Victor

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Playing to win

Article Abstract:

Lucy Bullivant, a divisional development manager at Hasbro's European headquarters, describes the design process for the toy industry. Hasbro produces amongst other toys, action man and Sindy. The paraphernalia for these dolls is designed by outside consultancy, to avoid all parts of the product being too similar. She must brief the design consultancies and they return with ideas.

Author: Bullivant, Lucy
Games, toys, and children's vehicles, Manufacturing industries, not elsewhere classified, Officials and employees, Design and construction, Toy industry, Hasbro Inc., Bullivant, Lucy

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Com Quietly

Article Abstract:

Com, the Italian furniture maker, has become sucessful gradually and quietly. Its success is a result of a strong research and development department and a co-operative structure. It has analysed and exploited the impact that computers would make to the office environment, by designing L shaped desks with computer recesses which are specially adapted to cope with wires.

Author: Bullivant, Lucy
Evaluation, Furniture industry, Com

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Subjects list: Interview
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