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Business, general

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Choosing a franchise

Article Abstract:

Prospective franchisors should choose a business that suits their skills, interests, and goals. Investigating or working for an existing franchise are good ways to find out if the business is a suitable one. Larger companies can offer franchisees better training and support than small firms.

Author: Maynard, Roberta
Publisher: U.S. Chamber of Commerce
Publication Name: Nation's Business
Subject: Business, general
ISSN: 0028-047X
Year: 1996

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Survival tactics for retailers

Article Abstract:

The retail industry is experiencing increased competition, rising benefit costs and greater government regulation and taxes. Entrepreneurs should formulate a realistic budget, network with other business owners, keep employees motivated and emphasize customer service.

Author: Whittemore, Meg
Publisher: U.S. Chamber of Commerce
Publication Name: Nation's Business
Subject: Business, general
ISSN: 0028-047X
Year: 1993
Finance, Cover Story, Entrepreneurship

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Finding the right franchisee

Article Abstract:

Franchisors should first make sure that their existing franchisees are content before recruiting any new prospects. Recruiting should include comprehensive marketing and a budget for a 12-month recruiting program.

Author: Whittemore, Meg
Publisher: U.S. Chamber of Commerce
Publication Name: Nation's Business
Subject: Business, general
ISSN: 0028-047X
Year: 1995

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Subjects list: Planning, Franchises, Management, Retail industry, Retail trade
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