Great expectations for lingerie

Article Abstract:

Emily Simpson started her bra company Full Bloom in 1994, but she switched her strategy from retail to mail-order sales after difficult relations with department stores. As a result, Full Bloom's sales have increased from $350,000 in 1997-98 to $550,000 in 1998-99. Simpson has introduced a toll-free number and a salesforce of fitters who visit customers in their homes. Her main product line remains comfortable bras.

Electronic Shopping and Mail-Order Houses, Catalog and mail-order houses, Women's and Girls' Cut and Sew Lingerie, Loungewear, and Nightwear Manufacturing, Apparel Mail Order, Bras, girdles, and allied garments, Brassieres ex Full-Length, Statistical Data Included, Management, Practice, Mail-order industry, Mail order business, Clothing industry, Mail order clothing business, Bras, Simpson, Emily, Full Bloom

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Disciplined air smells sweetly of success

Article Abstract:

Mount Romance Australia obtained $4 million Australian from venture capitalists and business angels to produce sandalwood oil for foreign perfume companies. The company also produces toiletries from emu oil. The investments allowed the company to produce its own sandalwood perfume in Jan 1999.

All Other Miscellaneous Chemical Product and Preparation Manufacturing, Chemical preparations, not elsewhere classified, Essential Oils, Essences and essential oils, Finance, Toiletries industry, Cosmetics industry, Company Profile, Essences and essential oils industry, Mount Romance Australia

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