Abstracts » Business, general

Strange bedfellows

Article Abstract:

The role of human resources (HR) management and marketing departments of an organization in promoting the brand name is discussed. The importance of both the departments working in collaboration with each other to achieve goals in HR and marketing management of the organization is also discussed.

Marketing procedures, Personnel administration, Business Personnel Management, Marketing Management, Administration of Marketing, Analysis, Human resource management, Marketing, Company marketing practices, Company personnel management, Organization

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Execute the learning agenda

Article Abstract:

One of the important factors that give a marketing company an edge over the other is its ability to learn and adapt rapidly. Suggestions are offered to integrate learning procedure within the marketing organization. tap

Management dynamics, Advertising, Management, Technology application, Marketing industry, Company business management, Organizational learning

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