Bring on the ads
Article Abstract:
The results of the study conducted by Marketing and Leger Marketing on the growth in advertising in Canada and consumer's acceptance of advertising techniques are presented.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2006
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The fickle beer consumer
Article Abstract:
The findings of the survey conducted by Lager Marketing in April, on 1,500 Canadians, to study the role of advertising on beer preferences, are presented.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2004
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Make way for the 'ad pod'
Article Abstract:
The fourth annual media saturation survey from Marketing magazine reveals the rising popularity of podcast advertising in Canada.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2005
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