Client commitment, ability to pay make value sellling work

Article Abstract:

In this article the author presents strategies for public realtions firms in dealing with potential clients. He offers lists of questions which can facilitate the process of selling a firm's services.

Agency Planning/Goals

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2004 yearend tax planning

Article Abstract:

The concerns of public relations firms regarding employee retirement planning are discussed. Two plans that provide minimal administrative burdens and a manageable financial commitment are discussed.

Management dynamics, Other General Government Support, Retirements (Honors), Management, Company business management, Retirement

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Planning to prosper in '06-part III

Article Abstract:

The process of calculating profitability and productivity of an agency by using break even analysis is presented.

Production management, Advertising, Advertising Activity

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