ADVO eyes growth with three programs tied to supermarkets

Article Abstract:

ADVO Inc. Windsor, Connecticut based marketing company launched new ad programs for Southern California based Albertson, Pittsburgh and Youngstown, Ohio based Giant Eagle and Raleigh-Durham, North Carolina based Food Lion, the three supermarket giants. The company expects high profits from these deals.

Author: Bremner, Kristen
United States, Contracts & orders received, Supermarkets and Other Grocery (except Convenience) Stores, Grocery stores, Supermarkets, Contracts & orders let, Contracts, Marketing industry, Contract agreement, ABS, ADVO Inc., AD, Albertson's L.L.C., Food Lion L.L.C., Giant Eagle Inc.

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Best Software creates brand identity

Article Abstract:

Best Software of North America has begun a multi million dollar advertising campaign. The details of the campaign are presented that is aimed at raising its visibility in the small and midsize business marketplace.

Author: Campanelli, Melissa
Prepackaged software, North America, Computer software industry, Software industry, Best Software Inc. (Irvine, California)

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Subjects list: Advertising
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