Channel integration tastes sweet to Ghirardelli
Article Abstract:
Chocolate manufacturing firm Ghirardelli Chocolate Co. has integrated its customer channels for enhancing its product quality and services. The company has integrated its catalogs, retail and online shopping services.
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2007
Chocolate and Confectionery Manufacturing from Cacao Beans, Chocolate and cocoa products, Chocolate & Cocoa Products, Chocolate industry, Ghirardelli Chocolate Co.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2007
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Cutting third-party call center offers helps Lillian Vernon
Article Abstract:
The successful restructuring of third-party call center by Lillian Vernon Corp. for reducing operating costs and enhancing customer services is discussed.
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2007
Management dynamics, Mail Order Houses, Electronic Shopping and Mail-Order Houses, Catalog and mail-order houses, Management, Mail-order industry, Mail order business, Customer service, Company business management, Lillian Vernon Corp., Call centers, Support services, Call centres
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2007
User Contributions:
Comment about this article or add new information about this topic:
Subjects list: United States, Customer relations, Service enhancement
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