Designing a promotions program doesn't have to be rocket science
Article Abstract:
The importance of a testing and recalibration plan for creating a promotional offer program is discussed. An example of how testing plays a significant role in making a loyalty program more fruitful is presented.
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2005
Loyalty programs (Marketing)
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2005
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Managing service provider ties
Article Abstract:
The importance of managing healthy multiple vendor relations is discussed by focusing on Costco Wholesale Corp. is discussed.
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2007
All Other Specialty Food Stores, Variety stores, Discount Stores, United States, Costco Wholesale Corp., COST, Vendor relations
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2007
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Software as a service allows continual upgrades
Article Abstract:
The need of upgrading software technologies to enhance e-commerce markets is discussed.
Publisher: Haymarket Media, Inc.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
Electronic commerce, E-commerce, Software, Upgrading (Computers), Software maintenance, Microprocessor upgrade
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
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Subjects list: Management, Company business management
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