Tech firms forecast future of personalization
Article Abstract:
More than 1,100 people attended the Personalization Summit 2000 held in Boston, MA. The conference discussed the way the Internet and wireless products have altered the level of personalizing customer messages. John Hagel, a principal at McKinsey and Co, said that personal attention has become a currency in the online world. Hagel added that online companies are more than willing to help consumers so that their services would be patronized. This includes providing consumers with pre-purchase comparisons and hooking consumers with third-party vendors and services.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2000
User Contributions:
Comment about this article or add new information about this topic:
Med tech companies join forces
Article Abstract:
Cell Robotics International of Albuquerque, NM, and Hamilton Thorne Research of Beverly, MA, have formed an alliance to consolidate their direct sales and distributors to market their respective infertility treatment systems. Cell Robotics is marketing its IVF Workstation, a laser-based invitro fertilization device already cleared for sale in Europe, that is currently undergoing clinical trials by the Food and Drug Administration prior to approval. Hamilton Thorne is marketing its new line of DNA diagnostic products as well as devices for the analysis of eggs and sperm. The company is also providing general software services to the fertility marketplace, mostly through embryological researchers and fertility clinics.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 1998
User Contributions:
Comment about this article or add new information about this topic:
Merger steps up personalization parade: RightPoint-E.piphany deal combines consumer data with analysis, reporting
Article Abstract:
RightPoint Corp has reached an acquisition agreement with San Mateo, CA- based electronic commerce software provider E.piphany Inc. The $400 million stock agreement gives both companies a substantial lead ahead of other companies that create software for gathering specific customer data and for making a personalized analysis and report of such data. E.piphany's acquisition of RightPoint raises market competition among software firms focused on meeting demand by e-commerce sites that target specific customers.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 1999
User Contributions:
Comment about this article or add new information about this topic:
- Abstracts: Bombardier ships its first new outboards; company meets its deadline, says it's pleased with number of orders already received
- Abstracts: Be Free buys personalization firm for $169M. Insight Enterprises buys treasure chest. Excite@Home buys into 2 web firms
- Abstracts: USPS expects recognition upgrade to save $92M annually. Smaller Kinko's stores focus on customer service
- Abstracts: Merkle Direct Marketing partners with E.piphany. Epsilon, Microstrategy form partnership. Firms team to improve data quality
- Abstracts: Lowrance, Orbital merger is terminated - for now. Lowrance, Orbital go own ways. Yet another delay in Cobra/Lowrance merger