Publishing, not perishing

Article Abstract:

The consumer boating magazines are observing an upward trend in their ad sales and circulation sales.The causes of this upward trend and the statistical data has been discussed. These apart, it is also vital for the publishers to enhance their products periodically inorder to maintain their market share and increase their market size.The emphasis on internet as a powerful medium through which publishers can keep their readers abreast with the new happenings in the boating industry and various methods of product enhancement has been discussed too.

On-Line Information Services, Videotex & Teletext, Telegraph & other communications, Usage, Online services, Internet services, Cable television/data services

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2001 saw 10.6-percent decline in boat sales

Article Abstract:

New-boat sales of recreational boats have declined sharply in the fourth quarter of 2001. Statistics are provided for 20 U.S. companies regarding sales of aluminum and fiberglass boats.

Labor Distribution by Employer, Industry Overview, Finance, Statistics, Pleasure boats

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Trader publishing acquires PassageMaker

Article Abstract:

The acquisition of PassageMaker by the Virginia based Trader Publishing Co., is discussed.

Virginia, Acquisitions & mergers, Periodicals, Mergers, acquisitions and divestments, Company acquisition/merger, Periodical publishing, Trader Publishing Co.

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