Dealers on Digital Future: It's All a Question or Price

Article Abstract:

Compact disc players, with sales of thirty-five to fifty thousand units in 1983, must have lower prices to reach the six figure sales predicted for 1984. Some executives predict that $299 is the price point necessary for the CDS to reach the mass market. One major problem for compact disc players is the lack of software available and its price.

Marketing, Digital sound recording, Sales, Price, Digital Recording

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Analog Sparkles wtih New Racks, Bells-and-Whistles Receivers

Article Abstract:

Analog audio continues to be the bread and butter of the audio industry despite the introductions of CD and video-ready hi fi components. New lines from major suppliers have features such as remote control, linear tracking, more power and greater programmability in receivers.

Products, Trends

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Digital May Dazzle, But Analog Will Be Real Sales Sizzler

Article Abstract:

The recuperation of the audio industry should continue in 1984. Many industry executives expect significant penetration among the 150 million Americans who do not own audio systems. Analog systems are not expected to suffer much from digital systems competition.

Technological forecasting, Market Penetration, Preview of Coming Year

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