Going National on a Local Budget: Making the Most of Magazines
Article Abstract:
Retailers of consumer electronics have, up to now, avoided advertising in national magazines. Executives at such publications are promoting their magazines as excellent vehicles for the ads of retailers as well as manufacturers. Some magazines, such as People Magazine, accept local or regional ads.
Publication Name: Consumer Electronics Monthly
Subject: Electronics and electrical industries
ISSN: 0362-4722
Year: 1984
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Making a success of your online channel
Article Abstract:
Necessity of awareness of developments in ecommerce industry for achieving success in internet marketing is discussed.
Publication Name: ERMagazine
Subject: Electronics and electrical industries
ISSN: 0074-8714
Year: 2004
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Engineers spearhead Miele TEQ success
Article Abstract:
Cooperation of Miele's service engineers that led to its winning the Domestic & General TEQ award, is discussed.
Publication Name: ERMagazine
Subject: Electronics and electrical industries
ISSN: 0074-8714
Year: 2005
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