IT, RIN, TIN: information technologies for power marketers
Article Abstract:
The electric power market's shift towards deregulation necessitates emphasis on information technologies (IT). IT systems should be able to support opportunity identification and analysis, risk management, decision-making, operational management, financial management and contractual management.
Publisher: The McGraw-Hill Companies, Inc.
Publication Name: Electrical World
Subject: Electronics and electrical industries
ISSN: 0013-4457
Year: 1996
Information technology
Publication Name: Electrical World
Subject: Electronics and electrical industries
ISSN: 0013-4457
Year: 1996
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How to find and serve hidden market segments
Article Abstract:
Electric utilities planning to undergo deregulation should develop a market focus. A market focus can be developed mainly by providing high value in a manner that generates profit while attracting customers over other competitors.
Publisher: The McGraw-Hill Companies, Inc.
Publication Name: Electrical World
Subject: Electronics and electrical industries
ISSN: 0013-4457
Year: 1996
Methods, Analysis, Marketing management, Market segmentation, Deregulation
Publication Name: Electrical World
Subject: Electronics and electrical industries
ISSN: 0013-4457
Year: 1996
User Contributions:
Comment about this article or add new information about this topic:
Subjects list: Management, Electric utilities
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