Looks great, works perfectly

Article Abstract:

The two approaches towards managing customer's expectations that have been adopted by the consumer electronics retail showroom Audio/Video Alternatives are discussed.

Author: Sanfemio, Jim

User Contributions:

Comment about this article or add new information about this topic:

CAPTCHA


The pleasures and pitfalls of selling warranties

Article Abstract:

The benefits of selling warranty with electronic equipment are described, besides the methods of designing the warranty schemes to increase revenues.

Author: Klosek, Nancy
Warranties, Warranty, Marketing, Company marketing practices, Profitability

User Contributions:

Comment about this article or add new information about this topic:

CAPTCHA


Breaking the comfort zone

Article Abstract:

Suggestions to the retailers on customer engagement skills development are presented.

Author: Norcia, Matt

User Contributions:

Comment about this article or add new information about this topic:

CAPTCHA


Subjects list: United States, Management, Consumer electronics industry, Customer satisfaction, Company business management, Customer relations
This website is not affiliated with document authors or copyright owners. This page is provided for informational purposes only. Unintentional errors are possible.