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Ethnic, cultural, racial issues/studies

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Abstracts » Ethnic, cultural, racial issues/studies

Car companies offer smaller vehicles with increasing gas prices in mind

Article Abstract:

The Hispanic market shares the same view as the Americans, with regard to the preference for buying big cars with most metal supported by fuel economy. Car manufacturers are capitalizing on the Hispanic market view through introduction of new small cars such as Honda Fit, Nissan Versa, and Toyota Yaris, which carry a good value due to their fuel efficiency, and are handy in suburban parking lots and convenient on real-life roads.

Author: Gray, Ralph
Publisher: Hispanic Business, Inc.
Publication Name: Hispanic Business
Subject: Ethnic, cultural, racial issues/studies
ISSN: 0199-0349
Year: 2006
United States, Hispanic Americans, Target marketing

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Tough luxury

Article Abstract:

A review on the latest models of cars in the Hispanic market is presented. While Ford F-150 is at the top of the sales chart, other automobile companies are undergoing changes to be in competition.

Author: Gray, Ralph
Publisher: Hispanic Business, Inc.
Publication Name: Hispanic Business
Subject: Ethnic, cultural, racial issues/studies
ISSN: 0199-0349
Year: 2004
Rankings, Ford F-Series (Truck), Hispanic American market

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A ride on the sporty side

Article Abstract:

Some of the sports cars ranging from racetrack-ready speedsters to luxury cars are described. These models, which share a few technical traits, provide pure driving pleasure.

Author: Gray, Ralph
Publisher: Hispanic Business, Inc.
Publication Name: Hispanic Business
Subject: Ethnic, cultural, racial issues/studies
ISSN: 0199-0349
Year: 2003
Automobile Manufacturing, Sports Cars, Evaluation, Automobiles

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Subjects list: Automobile industry, Latin America
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