Export opportunities: untapped profit potential awaits U.S. processors

Article Abstract:

The exporting of processed foods to international markets is explored. Advantages include the opening of a whole new market and technological innovation of the industry through foreign exposure. Drawbacks are the cost is sometimes prohibitively high, foreign markets often have quotas because the countries themselves are trying to export food, and marketing and labeling rules can exclude foreign products.

Author: Salvage, Bryan

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The changing marketplace - reading the signs right has paid off big for smart marketers

Article Abstract:

Coming trends in the prepared foods market include more emphasis on value-added concept, growing demand by consumers for prepared foods both in retail and food service setting, and growth in demand for prepared fish and sea food. Innovations in the food processing industry is briefly discussed.

Author: Salvage, Bryan
Innovations, Forecasts and trends, Food services, Food habits, marketing

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Ore-Ida - frozen food leader in more than just fries

Article Abstract:

Ore-Ida Foods has grown in the last 15 years to become the largest frozen foods processor in the country. They keep their lead by constantly trying out new products and marketing techniques, innovate in their processing plants, and consider research an important part of the business.

Author: Salvage, Bryan
Frozen foods industry, Growth, H.J. Heinz Co., Ore-Ida Foods Inc.

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Subjects list: Food industry, Marketing, Convenience foods
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