Interview: Bill Cowling
Article Abstract:
Dixieline Lumber Pres and CEO Bill Cowlings talks about his company's performance in the highly competitive home improvement market dominated by Home Depot. Dixieline is the largest private shipper of wood products on the West Coast and is able to meet all custom-milling needs of its customers. The chain operates home centers with an average of 20,000 sq ft and 40,000 SKUs. Dixieline offers superior in-store customer service and continually adjust its product prices to better compete with Home Depot.
Publication Name: Home Improvement Market
Subject: Home and garden
ISSN: 0162-5896
Year: 1997
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It's not Kansas, Toto
Article Abstract:
Change has been the cornerstone of the home center business, as products constantly are innovated. Such things as latex paints and fiberglass tool handles are part of the process of change. While some hardware store operators choose to stick to selling hardware only, there is little doubt that those that are reluctant to change may not survive. Those that will survive are adding services such as rentals, and offering such things as pagers to their merchandise mix.
Publication Name: Home Improvement Market
Subject: Home and garden
ISSN: 0162-5896
Year: 1997
User Contributions:
Comment about this article or add new information about this topic:
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