LeatherTech: first efficiency, now design

Article Abstract:

LeatherTech, a Dallas, TX-based manufacturer of leather upholstery, is stepping up its marketing by coming out with better designs. Founded in 1991, the company has carved a reputation with its ability to ship made- to-order products within two weeks. Sales, as a result, are projected to reach $17 million in 1997, from $1.1 million in 1992. Founders Bob Duncan and Sanjay Chandra are now hoping that future growth will depend on the company's ability to create better designs.

Marketing procedures, Leather and Allied Product Manufacturing, Leather & Products, LeatherTech

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Klaussner expands lines

Article Abstract:

Klaussner Furniture Industries Inc will expand its leather lines by focusing on leather-vinyl while its fabric lineup will have high sales targets. The firm's leather product manager said leather product development is continuing at a fast pace, with new frames or frame variations being introduced every two weeks. Introductions scheduled for October will focus on leather-vinyl combinations, with improved vinyl grades and leather-split combinations.

Strategy & planning, Upholstered Household Furniture Manufacturing, Upholstered Household Furniture, Klaussner Furniture Industries Inc.

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