Abstracts » Mass communications

American TV's power-brokers

Article Abstract:

NBC Entertainment's executive vice president for Alternative Programming, Development and Specials Craig Plestis, and president and CEO of Lifetime Television Andrea Wong, are among the US television broadcasting industry's top players that are aggressively looking for UK formats. A rundown of US TV broadcasting executives who are working with UK talents are also presented.

United States, Global Marketing, Television programs, International marketing

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The BBC's full-on future

Article Abstract:

John Willis, British Broadcasting Corporation (BBC)'s director of factual and learning department feels that reinvention of new technology is the main reason for the success of BBC. With the help of creative team which leads BBC will continue its reputation in the television show production and broadcasting.

Market share, Innovations, British Broadcasting Corp., Beliefs, opinions and attitudes, Company market share, Willis, John

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Wide-eyed and legless

Article Abstract:

During the run of the Edinburgh Television Festival, the George Bar is the best local establishment for networking with the glitterati of the television industry.

Drinking places, Drinking Places (Alcoholic Beverages), Scotland, Television broadcasting, Marketing, Bars, saloons, etc., Bars (Drinking establishments), Career development, Social networks, Edinburgh Television Festival, George Bar

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