The evolution of sales forecasting management: a 20-year longitudinal study of forecasting practices

Article Abstract:

Research on the transition of sales forecasting management methods from the past 20 years is discussed. Decline in familiarity of forecasting techniques and reduction in the accuracy levels is analyzed.

Author: Davis, Donna F, Golicic, Susan L, Mentzer, John T
Marketing procedures, Research Findings, Sales Management, Management, Marketing research, Management techniques, Market research

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Forecasting the recent behavior of US business fixed investment spending: an analysis of competing models

Article Abstract:

A study uses economic models to forecast the spending behavior of business enterprises in the light of changing stock prices.

Author: Rapach, David E., Wohar, Mark E.
Financial management, Securities issued, listed, Venture Analysis, Models, Stocks, Company investment, Investments, Economics, Securities, Business enterprises, Stock prices, Company securities, Economic theory

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Forecasting the dollar/euro exchange rate: are international parities useful?

Article Abstract:

The empirical relevance of purchasing power parity (PPP) for the dollar/Euro is evaluated and the findings are explained.

Author: Sosvilla-Rivero, Simon, Garcia, Emma
Evaluation, Euro (Currency), Dollar (United States), Purchasing power, Euro currency transition

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Subjects list: United States, Forecasts and trends, Market trend/market analysis
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