Designing covers in record time: instant fame demands instant packaging
Article Abstract:
Design firms are using computers more and more to produce the covers of compact disks, cassettes and record albums. As MTV and other music video catalysts propel bands into instant fame, designers need to quickly supplement the rise in fame with fast and eye-catching designs. Computers as design tools cut design time and costs and allow designers to experiment with different designs more freely. Some designers are using templates which allow them to create one overall design formula and simply add a few specific changes such as band photo, name, and scanned illustrations for a new cover. The fast turnaround from designers may lead to high expectations from record companies who have seen the great speed with which an album cover can be produced. Some critics of the current trend claim that design quality has diminished when compared to the artwork on album covers from the 1960s.
Publication Name: Publish
Subject: Publishing industry
ISSN: 0897-6007
Year: 1991
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Digital photography takes flight
Article Abstract:
Photography has its beginnings as a chemical process back in 1822 when Joseph Niepce created the first photograph using pewter sheets coated with light-sensitive asphalt. New technology involves capturing images with a digital camera that brings them directly into a computer and does away with film completely. A fully digitized studio offers speed and creative advantages for photographers. At Schlowsky Photography and Computer Imagery in Weston, MA, high-resolution images are shot and captured directly into a computer. At Schlowsky they use a Leaf Systems camera, a gray-scale digital camera that provides 16,384 shades of gray. Full color can be captured by the camera by using a three-exposure color filter wheel. Three exposures are needed for each image through red, green and blue (RGB) filters and are then combined electronically with Leaf software.
Publication Name: Publish
Subject: Publishing industry
ISSN: 0897-6007
Year: 1993
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Paper chase: the right printer paper will help you make a lasting impression
Article Abstract:
Laser printer paper differs from standard office papers in four major aspects: brightness, smoothness, weight and moisture content. Each of these factors is discussed. Conventional office papers are suitable for main business applications, but paper specifically tailored to laser printing provides better contrast, improved image definition and helps prevent such printing problems as fuzzy output, paper jams and uneven toner distribution. Selecting a suitable laser paper depends on consideration of the four noted paper qualities plus the nature of the application, the target printer and print volume.
Publication Name: Publish
Subject: Publishing industry
ISSN: 0897-6007
Year: 1993
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