Marketing Magazine 1999 Eve Lazarus - Abstracts
| Marketing Magazine 1999 Eve Lazarus | |||||
| Title | Subject | Authors | |||
|---|---|---|---|---|---|
| A new game. | Business, international | Eve Lazarus | |||
| Army & Navy's brand new uniform. | Business, international | Eve Lazarus | |||
| A tough spending decision. | Business, international | Eve Lazarus | |||
| BC Gas aims for resourceful image. | Business, international | Eve Lazarus | |||
| Branding together. | Business, international | Eve Lazarus | |||
| Chevron reimages Town Pantry brand. | Business, international | Eve Lazarus | |||
| Competitive squeeze. | Business, international | Eve Lazarus | |||
| Finesse brand aims to be no. 1 again. | Business, international | Eve Lazarus | |||
| Franchisors embrace multibranding. | Business, international | Eve Lazarus | |||
| Furniture stores buck the price pitch. | Business, international | Eve Lazarus | |||
| Grocery shopping for the truly upscale. | Business, international | Eve Lazarus | |||
| Horizon lauds infomercials. | Business, international | Eve Lazarus | |||
| Kokanee brews up fans in the U.S. | Business, international | Eve Lazarus | |||
| Lemon-aid. | Business, international | Eve Lazarus | |||
| Native hospitality. | Business, international | Eve Lazarus | |||
| O&M wins big in BCT.Telus ad shuffle. | Business, international | Eve Lazarus | |||
| Panagopoulos mulls Eastern move. | Business, international | Eve Lazarus | |||
| Scientist, inventor, artist ... star. | Business, international | Eve Lazarus | |||
| Sun-Rype switches to image ad focus. | Business, international | Eve Lazarus | |||
| The little telco that could. | Business, international | Eve Lazarus | |||
| Van Aquarium's intercept approach. | Business, international | Eve Lazarus | |||
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