Marketing Magazine 2003 Chris Powell - Abstracts

Marketing Magazine 2003 Chris Powell
TitleSubjectAuthors
A place in the sun: Les Pyette is at the helm of SportsXtra, the first of Sun MediaEs magazine projects with guaranteed distribution through its newspapers.Business, internationalChris Powell
Blonde beer under a red light.Business, internationalChris Powell
Brand new readers: The Toronto Star hopes to attract lifers to its pages through the youthful Brand New Planet.Business, internationalChris Powell
CanadaEs top media buying companies.Business, internationalChris Powell
DamlerChrysler ad cuts new path into CanWest's editorial ground.Business, internationalChris Powell
Harrison a true media pioneer.(David Harrison)Business, internationalChris Powell
Idol worship.(L'Oreal Paris)(Canadian Idol)Business, internationalChris Powell
Power to the people: People magazineEs strong showing in PMB 2003 could spark a shake-up in the Canadian magazine rankings.Business, internationalChris Powell
The buyer's the thing.(cost of television prime time advertising in Canada)Business, internationalChris Powell
Trashy Toronto ads pick on litterbugs.Business, internationalChris Powell
Video ad format pops into newsstands.Business, internationalChris Powell
Where is media heading?Business, internationalChris Powell
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