Marketing Magazine 2003 David Chilton - Abstracts

Marketing Magazine 2003 David Chilton
TitleSubjectAuthors
If Mr. Bush goes to war.(impact on the advertising industry in Canada should there be a U.S.-led invasion of Iraq)Business, internationalDavid Chilton
Media innovation awards 2003.Business, internationalDavid Chilton
Out of home snapshot.(use of outdoor advertising in Canada)Business, internationalDavid Chilton
The Lazarus syndrome: Down, but not out, many Canadian magazines have ounkillableo brand value.Business, internationalDavid Chilton
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