The New York Times 1999 Dana Canedy - Abstracts

The New York Times 1999 Dana Canedy
TitleSubjectAuthors
Advertising: cashing in on some brand equity, Chevrolet resolutely steers the Impala down Memory Lane.Business, generalDana Canedy
After 102 years, Campbell alters soup labels.(Campbell Soup Co.)(Advertising)Business, generalDana Canedy
Beyond Barbie's midlife crisis; is Mattel's chief up to a companywide makeover?(Mattel Inc.'s chief, Jill Barad)(Abstract)Business, generalDana Canedy
Can Kellogg break out of the box?(Abstract)Business, generalReed Abelson, Dana Canedy
Celebrities join efforts to persuade people to read more books.(Abstract)Business, generalDana Canedy
Chocolate addicts, beware. DDB Needham's new campaign for Hershey is coming on strong.(Abstract)Business, generalDana Canedy
Lee revives an old pal, and sprinkles in some quirks, in an effort to entice the young.(Lee Co., of blue jeans fame, revives the Buddy Lee doll)(Abstract)Business, generalDana Canedy
Nothing toylike in Mattel chief's compensation.(Jill E. Barad of Mattel Inc.)(Abstract)Business, generalDana Canedy
Patek Philippe, a Swiss luxury watch maker, is beginning its first campaign aimed at women.(Advertising)Business, generalDana Canedy
President of Toys 'R' Us quits abruptly.(Bruce W. Krysiak resigned)(Abstract)Business, generalDana Canedy
Requiem for Beanie Babies. Or maybe not.(Ty Inc. announces retirement of stuffed animal)(Advertising)Business, generalDana Canedy
Royal Ahold in deal to acquire Pathmark Stores.(Dutch retailer to acquire U.S. supermarkets)(Abstract)Business, generalDana Canedy
Takeovers are part of the game; any hot toy can grow up to be a unit of Mattel or Hasbro.(Abstract)Business, generalDana Canedy
Tickle funny bones, and sell more Burger King Whoppers?(fast-food chain goes with a new humorous ad campaign)(Advertising)Business, generalDana Canedy
Under pressure, Kellogg speeds a shift at the top.(Abstract)Business, generalReed Abelson, Dana Canedy
With bare legs in sight, Gillette begins its seasonal push to drive razor sales for women.Business, generalDana Canedy
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