The Wall Street Journal Western Edition 1998 Sally Beatty - Abstracts

The Wall Street Journal Western Edition 1998 Sally Beatty
TitleSubjectAuthors
Alcohol firms boost online ads to youth.(Advertising)(Abstract)Business, generalSally Beatty
Amelia Earhart, Rodent hair: happily, just memories.(Advertising)(Abstract)Business, generalSally Beatty
Ameritech's new phone service aims to keep telemarketers at bay.Business, generalSally Beatty
Ammirati makes more changes at the top.(ad agency Ammirati Puris Lintas, an Interpublic Group unit)(Advertising)(Abstract)Business, generalSally Beatty
BBDO wins Frito-Lay business of PepsiCo from sister Needham.Business, generalNikhil Deogun, Sally Beatty
Beer history goes flat for TV channel.Business, generalSally Beatty
Client bites back Thompson in legal snarl.(Dell Computer counter-sues its former ad agency J. Walter Thompson)(Advertising)(Abstract)Business, generalSally Beatty
Coke revisits its emotional ads of the '70s.Business, generalNikhil Deogun, Sally Beatty
Companies push for bigger on-line ads.Business, generalSally Beatty
Compaq startles Madison Avenue by switching to DDB Needham.Business, generalEvan Ramstad, Sally Beatty
DDB hires two online-ad executives.(DDB Needham Worldwide)(Advertising)(Abstract)Business, generalSally Beatty
Dentsu considers a stake in Leo Burnett.(Japan-based Dentsu is in talks with U.S. ad agency)(Advertising)(Abstract)Business, generalSally Beatty
Designing woman: K2 CEO has a plan.(K2 Design, an online advertising firm)(Advertising)(Abstract)Business, generalSally Beatty
Exxon-Mobil deal is marketing dilemma.(Advertising)(Abstract)Business, generalSally Beatty
Fallon McElligott bets on Barrett to take Manhattan.(Jamie Barrett to head up New York City agency office)(Advertising)(Abstract)Business, generalSally Beatty
Fashion magazines are bulging with ads.Business, generalSally Beatty
First Union's surreal ad program has been getting mixed reviews.(Advertising)(Abstract)Business, generalSally Beatty
Ford to sponsor Time's special reports on envirnoment, in unusual agreement.Business, generalSally Beatty
Fox rejects Super Bowl spot as tasteless.(Fox Broadcasting)(Advertising)(Abstract)Business, generalSally Beatty
GM contacts media about yanking ads.Business, generalSally Beatty
IBM HotMedia aims to speed online ads.(Advertising)(Abstract)Business, generalSally Beatty
IBM targets Sun with guerrilla tactics.Business, generalSally Beatty
Iridium hopes satellite phone will hook professionals.Business, generalSally Beatty
Leo Burnett lays off 4% of creative staff.Business, generalSally Beatty
Madison Avenue and violence don't mix.(Advertising)(Abstract)Business, generalSally Beatty
McCann gives DiSesa key New York jobs.(McCann-Erickson Worldwide promotes Nina DiSesa to top positions in its flagship office)(Advertising)(Abstract)Business, generalSally Beatty
NBC puts its firepower behind Snap!Business, generalSally Beatty
Newspaper ad spending growth slows.(Advertising)(Abstract)Business, generalSally Beatty
Nike serves up tennis-gear ad that plays sudden-death game.Business, generalSally Beatty
Peta spoofs aim to turn the tide on P&G.(Procter & Gamble's ads being spoofed.)(Advertising)(Abstract)Business, generalSally Beatty
P&G attempts to lure retailers online.(Procter & Gamble)(Advertising)(Abstract)Business, generalSally Beatty
P&G launches cyberspace cologne play.(Procter & Gamble sells cologne on the Internet)(Advertising)(Abstract)Business, generalSally Beatty
P&G, rivals and agencies begin attempt to set on-line standards.Business, generalSally Beatty
P&G's comparisons defend toothpaste.Business, generalSally Beatty
P&G to ad agencies: please rewrite our old formulas.(Procter & Gamble)(Advertising)(Abstract)Business, generalSally Beatty
P&G to test ad-agency pay tied to sales.(Procter & Gamble will try new system of payment for its ad agencies)(Advertising)(Abstract)Business, generalSally Beatty
Possible Burnett move sparks speculation.(speculation is about the Leo Burnett ad agency selling a 20% stake to Dentsu in Japan)(Advertising)(Abstract)Business, generalSally Beatty
Salem quietly plies young-adult smokers with gifts.Business, generalSally Beatty
This hemp beer is legal, but its ads hint otherwise.Business, generalSally Beatty
Tobacco industry agrees to ad loopholes.(Advertising)(Abstract)Business, generalSally Beatty
Two GM divisions try to create different images for their trucks.Business, generalSally Beatty
VW throws in everything except the car.(Advertising)(Abstract)Business, generalSally Beatty
Y&R taps P.R. man to head ad agency.Business, generalSally Beatty
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