USA Today 2003 Bruce Horovitz - Abstracts

USA Today 2003 Bruce Horovitz
TitleSubjectAuthors
Americans struggle to keep careers on track as war rages.(cover story)News, opinion and commentaryBruce Horovitz
Business in the shadow of war.(US business, US-Iraq war)(Cover Story)News, opinion and commentaryBruce Horovitz
It?s back to basics for McDonald?s: New CEO plans to stop his chain?s downward spiral with good grub served fast with a smile.(Jim Cantalupo, executive officer of McDonalds Corp.)(Cover Story)News, opinion and commentaryBruce Horovitz
Jumpin' jelly! Doughnuts dominate dining growth.News, opinion and commentaryBruce Horovitz
Krispy Kreme rigns up mouthwatering earnings.(analysis of marketing, products, and profits of Krispy Kreme Doughnut Corp.)News, opinion and commentaryBruce Horovitz
Newman, McDonald's link up for salad days: Actor adds dressing to new line to leafy green entrees.(Paul Newman)News, opinion and commentaryBruce Horovitz
Poster king dreams up images to grab audiences.(Arnold Schwarzenegger requests leader of Hollywood film posters, Tony Seiniger to create a poster for the yet-to-be-made movie)News, opinion and commentaryBruce Horovitz
Stewart uploads her casue to web site.(public relations efforts to help Marta Stewart's tainted image following charges of insider trading and securities fraud)News, opinion and commentaryBruce Horovitz
Under fire, bood giants switch to healthier fare.(Kraft Food leads the industry)News, opinion and commentaryBruce Horovitz
Vidal Sassoon takes on a hairy fight against P&G.(lawsuit over beauty care products)News, opinion and commentaryBruce Horovitz
Whatever happened to customer service?(use of customer relationship management software)News, opinion and commentaryBruce Horovitz
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