| Journal of Consumer Research 1995 |
| Title | Subject | Authors |
|---|
| A Bayesian analysis of the information value of manipulation and confounding checks in theory tests. (includes appendix) | Social sciences | Lynch, John G., Jr., Sawyer, Alan G., Brinberg, David L. |
| Abortion in America: a consumer-behavior perspective. | Social sciences | Hill, Ronald Paul, Patterson, Maggie Jones, Maloy, Kate |
| Affect intensity: an individual difference response to advertising appeals. | Social sciences | Moore, David J., Harris, William D., Chen, Hong C. |
| A rational reconstruction of the compromise effect: using market data to infer utilities. (includes appendix) | Social sciences | Wernerfelt, Birger |
| Are young children adaptive decision makers? A study of age differences in information search behavior. | Social sciences | John, Deborah Roedder, Gregan-Paxton, Jennifer |
| Assessing the domain specificity of deal proneness: a field study. | Social sciences | Burton, Scot, Lichtenstein, Donald R., Netemeyer, Richard G. |
| Asymmetric decoy effects on lower-quality versus higher-quality brands: meta-analytic and experimental evidence. | Social sciences | Heath, Timothy B., Chatterjee, Subimal C. |
| Behavioral frequency judgments: an accessibility-diagnosticity framework. | Social sciences | Schwarz, Norbert, Raghubir, Priya, Menon, Geeta |
| Communication effects of advertising versus direct experience when both search and experience attributes are present. | Social sciences | Lynch, John G., Jr., Wright, Alice A. |
| Consumer myths: Frye's taxonomy and the structural analysis of consumption text. | Social sciences | Stern, Barbara B. |
| Copywriters' implicit theories of communication: an exploration. (includes appendix) | Social sciences | Kover, Arthur J. |
| Creating consumers in the 1930s: Irna Phillips and the radio soap opera. | Social sciences | Lavin, Marilyn |
| Decision ambiguity and incumbent brand advantage. | Social sciences | Muthukrishnan, A.V. |
| Effects of self-referencing on persuasion. (includes appendix) | Social sciences | Unnava, H. Rao, Burnkrant, Robert E. |
| Household life-cycle stages, transitions, and product expenditures. | Social sciences | Wilkes, Robert E. |
| How consumers consume: a typology of consumption practices. | Social sciences | Holt, Douglas B. |
| How is a possession "me" or "not me"? Characterizing types and an antecedent of material possession attachment. (includes appendix) | Social sciences | Kleine, Robert E., III, Allen, Chris T., Kleine, Susan Schultz |
| Liberatory postmodernism and the reenchantment of consumption. (includes appendices) | Social sciences | Venkatesh, Alladi, Firat, A. Fuat |
| Marketing and seduction: building exchange relationships by managing social consensus. | Social sciences | Deighton, John, Grayson, Kent |
| Mental accounting and changes in price: the frame dependence of reference dependence. | Social sciences | Heath, Timothy B., Chatterjee, Subimal, France, Karen Russo |
| Normative influences on impulsive buying behavior. | Social sciences | Rook, Dennis W., Fisher, Robert J. |
| On the utility of consumers' theories in judgments of covariation. | Social sciences | Baumgartner, Hans |
| Persuasion knowledge: lay people's and researchers' beliefs about the psychology of advertising. | Social sciences | Wright, Peter, Friestad, Marian |
| Rational and adaptive performance expectations in a customer satisfaction framework. | Social sciences | Johnson, Michael D., Fornell, Claes, Anderson, Eugene W, |
| Reasons for substantial delay in consumer decision making. | Social sciences | Lehmann, Donald R., Greenleaf, Eric A. |
| Subcultures of consumption: an ethnography of the new bikers. | Social sciences | Schouten, John W., McAlexander, James H. |
| The impact of context on variety seeking in product choices. | Social sciences | Kahn, Barbara E., Menon, Satya |
| There's something in the air: effects of congruent or incongruent ambient odor on consumer decision making. (includes appendix) | Social sciences | Kahn, Barbara E., Mitchell, Deborah J., Knasko, Susan C. |
| Toward a reconciliation of market power and information theories of advertising effects on price elasticity. | Social sciences | Mitra, Anusree, Lynch, John G. |
| Trait aspects of vanity: measurement and relevance to consumer behavior. (includes appendix) | Social sciences | Burton, Scot, Lichtenstein, Donald R., Netemeyer, Richard G. |
| Two forms of compulsive consumption: comorbidity of compulsive buying and binge eating. | Social sciences | Mitchell, James, Faber, Ronald J., Christenson, Gary A., De Zwaan, Martina |
| Understanding the effects of color: how the correspondence between available and required resources affects attitudes. (includes appendices) | Social sciences | Meyers-Levy, Joan, Peracchio, Laura A. |
| Understanding the socialized body: a poststructuralist analysis of consumers' self-conceptions, body images, and self-care practices. | Social sciences | Hirschman, Elizabeth C., Thompson, Craig J. |
| Waiting time and decision making: is time like money? | Social sciences | Dube, Laurette, Schmitt, Bernd H., Leclerc, France |
| What's in a name? A complimentary means of persuasion. | Social sciences | Howard, Daniel J., Gengler, Charles, Jain, Ambuj |
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