| Journal of the Academy of Marketing Science 1989 |
| Title | Subject | Authors |
|---|
| An assessment of the reliability and validity of husband and wife self-support purchase decision making measures. | Business | Sherrell, Daniel L., Burns, Alvin C., Hopper, JoAnne Stilley |
| An empirical analysis of spokesperson characteristics on advertisement and product evaluations. | Business | Crocker, Kenneth E., Petroshius, Susan M. |
| An empirical investigation of salespeople's performance, effort and selling method during a sales contest. | Business | Parasuraman, A., Moncrief, William C., Hart, Sandra Hile |
| An exploration of client satisfaction in a nonprofit context. | Business | Garland, Barbara C., Westbrook, Robert A. |
| A transaction cost explanation of vertical control in international markets. | Business | Klein, Saul |
| Consumer and provider expectations and experiences in evaluating professional service quality. | Business | Brown, Stephen W., Swartz, Teresa A. |
| Consumer logistics: conceptualization, pertinent issues and a proposed program for research. (Special Section on Marketing-Logistics Issues) | Business | Granzin, Kent L., Bahn, Kenneth D. |
| Defining roles for logistics during routine and radical technological innovation. (Special Section on Marketing-Logistics Interfaces) | Business | Meyers, Patricia W., Tucker, Frances Gaither |
| Demarketing strategy in shortage marketing environment. | Business | Dadzie, Kofi Q. |
| Distinguishing market segments to assess price responsiveness. | Business | Ferrell, O.C., Lucas, George H., Jr., Bush, Alan J. |
| Effects of appeal type and involvement on product disconfirmation: a cognitive response approach through product trial. | Business | Kamins, Michael A., Assael, Henry |
| Effects of sales presentation topic on cognitive responses in industrial buying groups. | Business | Locander, William B., Forrester, William R., Jr. |
| Examining product managers' job satisfaction and performance using selected organizational behavior variables. | Business | Jackson, Donald W., Jr., Cummings, W. Theodore, Ostrom Lonnie L. |
| Extending the concept of shopping: an investigation of browsing activity. | Business | Bloch, Peter H., Sherrell, Daniel L., Ridgway, Nancy M. |
| Furthering the integration of marketing and logistics through customer service in the channel. (Special Section on Marketing-Logistics Interfaces) | Business | Rinehart, Lloyd M., Cooper, M. Bixby, Wagenheim, George D. |
| Hispanic values and subcultural research. | Business | Valenica, Humberto |
| Improving judgment-based salesforce decision model applications. | Business | Cravens, David W., LaForge, Raymond W., Lamb, Charles W., Jr., Moncrief, William C., III |
| Industrial market segmentation on buying center purchase responsibilities. | Business | Thomas, Robert J. |
| Linkages between sales management tools and practices: some evidence from British companies. | Business | Avlonitis, George J., Boyle, Kevin A. |
| Macroenvironmental forces, marketing strategy and business performance: a futures research approach. | Business | Lusch, Robert F., Laczniak, Gene R. |
| Marketing academicians' perceptions of ethical research and publishing behavior. | Business | Sherrell, Daniel L., Hair, Joseph F., Jr., Griffin, Mitch |
| Mobility as an influence on retail patronage behavior of the elderly: testing conventional wisdom. | Business | Lumpkin, James R., Hunt, James B. |
| Performance congruence and value congruence impact on sales force annual sales. | Business | Chonko, Lawrence B., Kahle, Lynn R., Weeks, William A. |
| Physical distribution service: a fundamental marketing concept? (Special Section on Marketing-Logistics Interfaces) | Business | Mentzer, John T., Gomes, Roger, Krapfel, Robert E., Jr. |
| Preference mapping of conjoint-based profiles: an INDSCAL approach. | Business | Green, Paul E., Carroll, J. Douglas, Jinho, Kim |
| Retirement versus age: assessing the efficacy of retirement as a segmentation variable. | Business | Burnett, John J. |
| Satisfying customer expectations: the effect on conflict and repurchase intentions in industrial marketing channels. | Business | Morris, Michael H., Cronin, J. Joseph, Jr. |
| Television advertising exposure and children's nutritional awareness. | Business | Wiman, Alan R., Newman, Larry M. |
| The effects of appeals, anonymity, and feedback on mail survey response patterns from salespeople. | Business | Tyagi, Pradeep K. |
| The impact of the centralized structuring of logistics activities on span of control, formalization and performance. (Special Section on Marketing-Logistics Interfaces) | Business | Germain, Richard, Dorge, Cornelia |
| The influence of involvement and product class quality on consumer choice sets. | Business | Javalgi, Rajshekhar G., Belonax, Joseph J., Jr. |
| The power and politics of sales forecasting: uncertainty absorption and the power of the marketing department. | Business | Piercy, Nigel F. |
| The size and composition of the buying firm's negotiation team in rebuys of component parts. | Business | Perdue, Barbara C. |
| "Will a global marketing strategy work? An energy conservation perspective." | Business | Verhage, Bronislaw J., Dahringer, Lee D., Cundiff, Edward W. |
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