| Journal of the Academy of Marketing Science 1996 |
| Title | Subject | Authors |
|---|
| A longitudinal study of the impact of market structure, firm structure, strategy, and market orientation culture on dimensions of small-firm performance. (includes appendices) | Business | Wilson, David T., Pelham, Alfred M. |
| A measure of service quality for retail stores: scale development and validation. (includes appendix) | Business | Rentz, Joseph O., Dabholkar, Pratibha A., Thorpe, Dayle I. |
| An exploration of rule configuration effects on the ethical decision processes of advertising professionals. (includes appendix) | Business | Robin, Donald P., Reidenbach, R. Eric, LaFleur, Elizabeth K., Forrest, Pj |
| Anticipation of injurious consumption outcomes and its impact on consumer attributions of blame. | Business | Babin, Barry J., Attaway, Jill S., Griffin, Mitch |
| A proposed model of external consumer information search. | Business | Spreng, Richard A., Schmidt, Jeffrey B. |
| Assessing hierarchical differences in job-related attitudes and turnover among retail managers. | Business | Young, Clifford E., Page, Thomas J., Jr., Good, Linda K. |
| Buyer-seller relationships in the procurement of logistical services. (includes appendix) | Business | McNeilly, Kevin M., Dahlstrom, Robert, Speh, Thomas W. |
| Capturing the cross-national learning effect: an analysis of an industrial technology diffusion. | Business | Kumar, V., Ganesh, Jaishankar |
| Effects of accountability on symbolic information search and information analysis by organizational buyers. | Business | Doney, Patricia M., Armstrong, Gary M. |
| How does sharing a sales force between multiple divisions affect salespeople? (includes appendix) | Business | Sohi, Ravipreet S., Smith, Daniel C., Ford, Neil M. |
| Identifying peer mentors in the sales force: an exploratory investigation of willingness and ability. | Business | Fine, Leslie M., Pullins, Ellen Bolman, Warren, Wendy L. |
| Male nudity in advertisements: a modified replication and extension of gender and product effects. | Business | Simpson, Penny M., Brown, Gene, Horton, Steve |
| Opinion leaders and opinion seekers: two new measurement scales. (includes appendix) | Business | Eastman, Jacqueline K., Goldsmith, Ronald E., Flynn, Leisa Reinecke |
| Personality and ad-evoked feelings: the case for extraversion and neuroticism. | Business | Mooradian, Todd A. |
| Salespeople's use of upward influence tactics (UITs) in coping with role stress. | Business | Sager, Jeffrey K., Kumar, Kamalesh, Nonis, Sarath A. |
| Self-relevance and purchase goals: mapping a consumer decision. | Business | Walker, Beth A., Houston, Mark B. |
| The effects of the service environment on affect and consumer perception of waiting time: an integrative review and research propositions. | Business | Baker, Julie, Cameron, Michaelle |
| The impact of direct marketing appeals on charitable marketing effectiveness. (includes appendix) | Business | Berger, Paul D., Smith, Gerald E. |
| The impact of sales management changes on new product success. | Business | Wotruba, Thomas R., Rochford, Linda |
| The impact of social influence and role expectations on shopping center patronage intentions. | Business | Evans, Kenneth R., Christiansen, Tim, Gill, James D. |
| The impact of the Academy of Marketing Science on marketing scholarship: an analysis of the research published in JAMS. (Journal of the Academy of Marketing Science) | Business | Malhotra, Naresh K. |
| The quality and effectiveness of marketing strategy: effects of functional and dysfunctional conflict in intraorganizational relationships. | Business | Menon, Anil, Howell, Roy, Bharadwaj, Sundar G. |
| Type IV error in marketing research: the investigation of ANOVA interactions. (analysis of variance) | Business | Peterson, Robert A., Vaidyanathan, Rajiv, Umesh, U.N., McCann-Nelson, Michelle |
| When consumers complain: a path analysis of the key antecedents of consumer complaint response estimates. | Business | Singh, Jagdip, Wilkes, Robert E. |
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