| Journal of the Academy of Marketing Science 2000 |
| Title | Subject | Authors |
|---|
| Agency and trust mechanisms in consumer satisfaction and loyalty judgments. | Business | Singh, Jagdip, Sirdeshmukh, Deepak |
| An Examination of Selected Marketing Mix Elements and Brand Equity.(Industry Trend or Event) | Business | Yoo, Boonghee, Donthu, Naveen, Lee, Sungho |
| An Integrated Model of Sales Managers' Communication Practices.(Industry Trend or Event) | Business | Johlke, Mark C., Duhan, Dale F., Howell, Roy D., Wilkes, Robert W. |
| A refinement and validation of the MARKOR scale.(market orientation scale) | Business | Mentzer, John T., Matsuno, Ken, Rentz, Joseph O. |
| Beyond market orientation: when customers and suppliers disagree. | Business | Steinman, Christine, Deshpande, Rohit, Farley, John U. |
| Contracts, Norms, and Plural Form Governance.(Industry Trend or Event) | Business | Canon, Joseph P., Achrol, Ravi S., Gundlach, Gregory T. |
| Cultivating service brand equity. | Business | Berry, Leonard L. |
| Determinants of Sports Sponsorship Response.(Industry Trend or Event) | Business | Thompson, Peter, Speed, Richard |
| Developing new rules for new markets. | Business | Roberts, John H. |
| Development and Validation of Scales to Measure Attitudes Influencing Monetary Donations to Charitable Organizations.(Industry Trend or Event) | Business | |
| Firm-level export performance assessment: review, evaluation, and development. | Business | Katsikeas, Constantine S., Leonidou, Leonidas C., Morgan, Neil A. |
| Fundamental changes in marketing organization: the movement toward a customer-focused organizational structure.(Statistical Data Included) | Business | Homburg, Christian, Workman, John P., Jr., Jensen, Ove |
| How first impressions of a customer impact effectiveness in an initial sales encounter. | Business | Evans, Kenneth R., Kleine, Robert E., III, Landry, Timothy D., Crosby, Lawrence A. |
| Implementating a Customer Relationship Strategy: The Asymmetric Impact of Poor Versus Excellent Exocution.(Statistical Data Included) | Business | Colgate, Mark R., Danaher, Peter J. |
| Implications of loyalty program membership for customer retention and value.(Statistical Data Included) | Business | Bolton, Ruth N., Kannan, P.K., Bramlett, Matthew D. |
| Intelligence generation and superior customer value.(Statistical Data Included) | Business | Slater, Stanley, F., Narver, John C. |
| Interimistic Relational Exchange: Conceptualization and Propositional Develoopment.(Industry Trend or Event) | Business | Lambe, C. Jay, Spekman, Robert E., Hunt, Shelby D. |
| Managing market relationships. | Business | Day, George S. |
| Market-driven versus driving markets. | Business | Jaworski, Bernard, Kohli, Ajay, Sahay, Arvind |
| On Interfirm Power, Channel Climate, and Solidarity in Industrial Distributor-Supplier Dyads.(Statistical Data Included) | Business | |
| Price and Brand Name as Indicators of Quality Dimensions for Consumer Durables.(Statistical Data Included) | Business | Zeithaml, Valarie A., Brucks, Merrie, Naylor, Gillian |
| Reducing marketing's conflict with other functions: the differential effects of integrating mechanisms.(Statistical Data Included) | Business | Maltz, Elliot, Kohli, Ajay K. |
| Representing the Perceived Ethical Work Climate Among Marketing Employees.(Statistical Data Included) | Business | Babin, Barry J., Boles, James S., Robin, Donald P. |
| Reviews of Books.(Review) | Business | Clow, Kenneth |
| Service quality, profitability, and the economic worth of customers: what we know and what we need to learn. | Business | Zeithaml, Valarie A. |
| Should we delight the customer?(Statistical Data Included) | Business | Rust, Roland T., Oliver, Richard L. |
| Superordinate Identity in Cross-Functional Product Development Teams: Its Antecedents and Effect on New Product Performance. | Business | Sethi, Rajesh |
| Technology infusion in service encounters.(Statistical Data Included) | Business | Bitner, Mary Jo, Brown, Stephen W., Meuter, Matthew |
| The antecedents and consequences of customer-centric marketing. | Business | Sheth, Jagdish N., Sisodia, Rajendra S., Sharma, Arun |
| The Effect of Market Orientation on Product Innovation.(Industry Trend or Event) | Business | Lukas, Bryan A., Ferrell, O. C. |
| The Effects of Extrinsic Product Cues on Consumers' Perceptions of Quality, Sacrifice, and Value.(Industry Trend or Event) | Business | Teas, R. Kenneth, Agarwal, Sanjeev |
| The Facilitating Influence of Consumer Knowledge on the Effectiveness of Daily Value Reference Information.(Statistical Data Included) | Business | Li, Fuan, Barone, Michael J., Miniard, Paul W. |
| The impact of technology on the quality-value-loyalty chain: a research agenda. | Business | Parasuraman, A., Grewal, Dhruv |
| The Influence of Cause-Related Marketing on Consumer Choice: Does One Good Turn Deserve Another?(Industry Trend or Event) | Business | Barone, Michael J., Miyazaki, Anthony D., Taylor, Kimberly A. |
| The Measurement of Intergenerational Communication and Influence on Consumption: Development, Validation, and Cross-Cultural Comparison of the IGEN Scale.(Statistical Data Included) | Business | Viswanthan, Madhubalan, Childers, Terry L., Moore, Elizabeth S. |
| The Role of Slotting Fees and Introductory Allowances in Retail Buyers' New-Product Acceptance Decisions.(Industry Trend or Event) | Business | White, J. Chris, Troy, Lisa C., Gerlich, R. Nicholas |
| Understanding the relationships among brands, consumers, and resellers. | Business | Webster, Frederick E. Jr. |
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