Lock and (down)load

Article Abstract:

Several World Wide Web sites and software packages can help target Web advertising. For example, Flycast Communications developed a software product that identifies unused space set aside for Web advertising. Another company, called Brought To You By, offers real-time ad buying services through its Web site. Other companies that offer products or services useful in target marketing include DoubleClick, CyberGold and Intelligent Interactions.

Advertising Sales Services, Media Buying Agencies, Advertising, not elsewhere classified, Software, Services, Advertising, Media buying services, World Wide Web, Target marketing

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Personalized while u wait

Article Abstract:

Web page designers are taking advantage of improved interactive technology to provide customized sites for users. Sites can be programmed to "remember" information about each visitor and tailor content to suit individual user preferences. Capabilities include personalized greeting cards, search engines allowing 60 specifications, and panoramic virtual reality experiences.

Telegraph & other communications, Specialized Telecom Services, Wired Telecommunications Carriers, Management, Internet services, Web sites (World Wide Web), Web sites

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