Just thinking

Article Abstract:

The first step in proposing a redesign of a newspaper layout is research. The proponent of the redesign must approach the marketing research personnel of the newspaper and ask to be given the relevant information about the paper's subscribers and non-subscribers. Only when the proponent is confident of being able to explain how the redesign will translate into benefits, as in monetary gain, must an attempt to explain its virtues be made to the editors.

Newspapers, Design and construction, Layout (Printing), Newspaper layout and typography

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Future in play: Teaching for tomorrow demands more from journalism schools

Article Abstract:

The history of design, photo and graphics suggests that a fruitful union of higher education and professional practice could change the world. The way by which the academy can inspire changes in the journalism profession and prepare a work force for the future is briefly discussed.

United Kingdom, Management dynamics, Practice, Journalism and education, Journalism education, Journalism teachers

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