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Business, general

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A study of innovators' experience of new product innovation in organisations

Article Abstract:

Interviews conducted with new product innovators yields insights on how they experience complex social structures and settings within their organization as well as the resultant effects on creativity. Intrinsic motivators such as "excitement" and "tangible benefits" are identified and discussed.

Author: Cooper, Paul
Publisher: Blackwell Publishers Ltd.
Publication Name: R & D Management
Subject: Business, general
ISSN: 0033-6807
Year: 2005
Management-Creativity, Beliefs, opinions and attitudes, Inventors, Organizational behavior, Business creativity, Organizational behaviour

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Team member experiences in new product development: views from the trenches

Article Abstract:

The article examines the dynamics between new product development staff and other team members. Findings show that team members involved in new product development feel neglected by senior management, project leaders, and other team members, and the implications are discussed.

Author: Barczak, Gloria, Wilemon, David
Publisher: Blackwell Publishers Ltd.
Publication Name: R & D Management
Subject: Business, general
ISSN: 0033-6807
Year: 2003
Science & research, Research, Industrial psychology, Group work in research, Group research, Industrial-organizational psychology

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Use or loss

Article Abstract:

Usage of information technology in the development of new products is analyzed. Companies must undertake to audit to identify the barriers and facilitate greater usage of IT in new product development process.

Author: Sultan, Fareena, Barczak, Gloria
Publisher: American Marketing Association
Publication Name: Marketing Management
Subject: Business, general
ISSN: 1061-3846
Year: 2006
Information Systems & Theory, Usage, Information technology, Technology application

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Subjects list: Psychological aspects, Social aspects, Product development, Time to market, United States
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