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Business, general

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Can India lead the way in branding?

Article Abstract:

Indian branding adopted their concepts from Western business models, but Indian companies are also developing their own style that run opposite traditional Western brand and branding rules. Details on Indian brand and branding mental models, service-based business models, and family-owned and controlled brands are discussed.

Author: Schultz, Heidi
Publisher: American Marketing Association
Publication Name: Marketing Management
Subject: Business, general
ISSN: 1061-3846
Year: 2008
Marketing, India, Evaluation, Marketing models

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Composition: are there any rules?

Article Abstract:

There are really no hard or fast rules of photographic composition, but there are guidelines which have come from other visual arts. Composition is an organizational process which takes various visual or perceived shapes and lines and brings them together to stimulate an emotional response.

Author: Goldsmith, Arthur
Publisher: Hachette Filipacchi Magazines, Inc.
Publication Name: Popular Photography
Subject: Hobbies and crafts
ISSN: 0032-4582
Year: 1992
Cover Story, Criticism and interpretation, Visual perception, Form perception, Composition (Photography), Form perception (Psychology)

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Two-bedroom quandary

Article Abstract:

Rent control is commonplace in New York City, but people tend to take advantage of the system when subleasing to others. Renters can sublease their apartments for extra money that is paid under the table, unknown to the landlord.

Author: Tierney, John
Publisher: The New York Times Company
Publication Name: The New York Times Magazine
Subject:
ISSN: 0028-7822
Year: 1998
Personal narratives, Column, Ethical aspects, Rents (Property), Rent control

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