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Article Abstract:

BroadPoint Communications, a telecommunications company, is looking for an advertising agency to run a $2-4 million ad campaign. The company's service consists of providing free long-distance to customers who first listen to ads.

Telecommunications, Company Planning/Goals, Telephone Communication, Advertising, Telecommunications industry, Broadpoint Communications

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Making the difference: applying a logic of diversity

Article Abstract:

Diversity in predictive models reduces collective error and this provides a foundation on which to create practices to improve business performance. The benefits of diversity training, education, and outreach are also explained.

Methods, Economic aspects, Prediction (Logic), Business performance management, Diversity training, Report

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Recreation industry

Article Abstract:

Recreation industry statistics are examined incorporating tables and investment advice.

Recreation

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