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Ford hopes its new focus will be a global bestseller

Article Abstract:

Ford Motor Co. said that the company's new Focus compact is geared to sell one million vehicles a year worldwide. The production will be split between Europe, the U.S. and south America. Ford was able to cut Focus development costs 25% with its four year old "Ford 2000" reorganization. The Ford Focus was the first vehicle developed since the reorganization, and it is expected to be profitable. Ford said the Focus can sell in the U.S. and Europe with minimal changes.

Author: Simison, Robert L.
Publisher: Dow Jones & Company, Inc.
Publication Name: The Wall Street Journal Western Edition
Subject: Business, general
ISSN: 0193-2241
Year: 1998
Product introduction, New Products/Services, Ford Motor Co., Article

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A cost-cutter's charge: save $1.5 billion

Article Abstract:

Thomas T. Stalkamp is president of the new DaimlerChrysler. He is based in Auburn Hills, Michigan, the US headquarters for the newly merged international auto giant. He has a reputation as the cost-cutting expert who makes cost-cutting partners out of suppliers. Company officials hope that Stalkamp's formula can save $1.5 billion for the Mercedes-Benz vehicle unit in its first year under merged management.

Author: Simison, Robert L.
Publisher: Dow Jones & Company, Inc.
Publication Name: The Wall Street Journal Western Edition
Subject: Business, general
ISSN: 0193-2241
Year: 1998
Production management, Executive changes & profiles, Motor Vehicles and Equipment, Automobiles, Abstract, Automobile industry, Daimler AG

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Subjects list: United States
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