It's a long way to the top

Article Abstract:

The reasons for success and long-reign of AC/DC, Kylie Minogue, and The Wiggles are discussed. The brand management lessons that can be learnt from these musicians are also highlighted. A glimpse at the earnings of these entertainers is also presented.

Marketing procedures, Entertainers & entertainment groups, Musical Groups and Artists, Musical Artists, Marketing, Company marketing practices, Entertainers, Musicians

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New money makes its mark

Article Abstract:

Some of the interesting new directions in the making and spending of money by rich people listed in BRW Young Rich and Rich 200, and observations from these lists regarding financial management of young entrepreneurs are presented.

United States, Financial Systems & Controls, Financial Management, Methods, Beliefs, opinions and attitudes, Rich, Rich people, Future earnings potential

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Tax reform overdue

Article Abstract:

The adverse implications of high rates of taxes in Australia are discussed, and the need for tax reforms is emphasized.

Taxes, Tax reform, Tax policy

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