Laid-back approach gets results

Article Abstract:

Harry Hodge combined his dream of selling clothes and going surfing with his French surf and snowboard apparel-maker Quicksilver Europe. The company has increased sales 20-30% every year since 1992. Selective distribution is key, with only 5% of sales coming from department stores, with the rest from specialty retailers. Hodge keeps the advertising budget low at 5% of total sales. France accounts for 57% of Quicksilver's turnover. Hodge plans next to focus on Scandinavian and German markets.

France, Men's & Women's Sportswear, Cut and Sew Apparel Manufacturing, APPAREL AND OTHER TEXTILE PRODUCTS, Statistical Data Included, Management, Sportswear, Practice, Clothing industry, Sport clothes industry, Hodge, Harry, Quicksilver Europe

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MBA students flock to Oprah the entrepreneur

Article Abstract:

The talk-show host Oprah Winfrey is teaching a ten week leadership course at Kellogg Graduate School of Management, Chicago, IL. Her course is rated highly by students, but some academics do not commend her appointment.

Officials and employees, Appointments, resignations and dismissals, Master of business administration degree, Study and teaching, Winfrey, Oprah, Northwestern University. Kellogg School of Management

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