Product-process development integration in manufacturing

Article Abstract:

The variance in the approaches and success of businesses launching new products and services is examined. It is proposed that this variance can be better understood by examining the level of integration between product design and process design in new program introductions. The study tests four hypotheses using data from 43 domestic organizations. According to these propositions, all things being equal, users of functionally integrated product-process development regimen are more successful than non-users, have a greater tendency to benchmark their design and development practices, and have shorter development cycles. It is also hypothesized that the level of concentration of specialists in engineering is directly proportional to the level of benchmarking of designs and development practices. The results are discussed.

Manufacturing processes, Manufacturing, New products, Product introduction

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Interfunctional conflict, conflict resolution styles, and new product success: a four-culture comparison

Article Abstract:

A study was conducted to analyze a model correlating innovation success with the degree of interfunctional conflict and conflict resolution methods. The framework promotes a concave association between performance and the level of interfunctional conflict among research and development, marketing and manufacturing. It also supports the premise that national culture and the degree of interfunctional conflict influence the effectiveness of different conflict resolution techniques. Results indicated a number of cross-national similarities in the main and interaction effects. Findings also showed the importance of cooperation and integration in new product development processes. In addition, levels of conflict have a positive effect on the effectiveness of the competitive method.

Research & Development, Scientific Research and Development Services, Market Research, Management, Research institutes, Marketing research, Conflict management

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Assessing the importance of design through product archaeology

Article Abstract:

A study was conducted to examine the relevance of design in establishing product costs by determining differences in design performance among a group of competing design efforts. Product archaeology was carried out to study physical products to obtain manufacturing content information. Manufacturing content was also determined to characterize design attributes that influence manufacturing costs. Moreover, single category products were examined for various product requirements and components. Results showed that variations in design practices are directly correlated with differences in manufacturing content and costs. Findings also indicated that low-cost designs can be obtained without neglecting product quality for a given group of product requirements.

Cost Control Techniques, Methods, Industrial design, Benchmarks, Benchmarking, Value analysis (Cost control), Cost control

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