Wickersham Becomes Voice For Impaired

Article Abstract:

Wickersham Hunt Schwanter has created direct response TV commercials for Optelec U.S. and the Massachusetts Department of Mental Retardation. Both efforts use black-and-white photography and offbeat stylistic touches to capture viewer attention and drive their messages home. In a larger sense, they demonstrate the agency's commitment to using diverse creative techniques for direct response clients, said Amy Hunt, creative director of Wickersham Hunt, a unit of Arnold Communications in Boston

Contracts & orders received, Television, Wickersham Hunt Schwantner

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Discrimination alleged: fired Houston treasure files gay bias complaint

Article Abstract:

Former Houston Herstek Favat senior VP and treasure Bob Cauley has filed a complaint against the Boston, MA, advertising agency. Cauley filed the complaint with the Massachusetts Commission Against Discrimiation alleging that he was fired because he is gay. Chmn and CEO Doug Houston denies the charges and maintains that Cauley was fired due to performance-related issues.

Cases, Cauley, Bob, Houston Herstek Favat Inc.

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3 Shops Seek to Spear Harpoon Ale

Article Abstract:

Boston advertising agencies Holland Mark Martin Edmund, Davis and Goransson, and Charles Harding Creative Services are vying for a contract to market The Massachusetts Bay Brewing Co.'s Harpoon Ale in New England. The agencies have projected the cost of the campaign to be $500,000.

Beer & Other Malt Beverages, Breweries, Use of services, Malt beverages, Ad Testing, Advertising, Brewing industry, Massachusetts Bay Brewing Co., Holland Mark Martin Edmund, Davis and Goransson, Harding Creative Services

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