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Beiersdorf enters European babycare market

Article Abstract:

Beiersdorf of Hamburg, Germany is planning to launch its new babycare line Nivea Baby in Germany in March 1996. The product range was introduced in Belgium in September 1995, and it will be launched Europe-wide (with the exception of the UK) from March onwards. The company's Nivea skincare brand is currently well-established throughout Europe and sales of skin-, sun-, and body-care products total over $1 billion.

Publisher: Crain Communications, Inc.
Publication Name: Euromarketing
Subject: Business, international
ISSN: 0952-3820
Year: 1996
Skin Care Cream, Care and treatment, Product introduction, Skin, Skin care, Infants' supplies industry, Baby products industry, Dermatologic agents, Skin creams, Beiersdorf AG

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A meeting of the minds

Article Abstract:

The concept of self-medication alliance has been practiced in the joint venture between over-the-counter (OTC) pharmaceutical firms Reckitt & Colman Pharmaceuticals (R&CP) and Novartis Consumer Health Gavison Europe (NCH). The concept involves insuring each firm brings a major element of success to the negotiations table, such as technology, cost effective operations and product development.

Author: Brea-Kruger, Mariana
Publisher: Thomson Financial Inc.
Publication Name: Acquisitions Monthly
Subject: Business, international
ISSN: 0952-3618
Year: 1998
Proprietary Preparations, Joint ventures, Proprietary drugs, Novartis Consumer Health Inc., Reckitt & Colman Pharmaceuticals

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Digestive remedies

Article Abstract:

The UK digestive remedies market is analysed, focusing on the main players, sales and market size. Profiles of the leading companies are included.

Publisher: Euromonitor Publications Ltd.
Publication Name: Market Research Great Britain
Subject: Business, international
ISSN: 0308-3047
Year: 2001
Digestive & Genito-Urinary Preps, United Kingdom, Analysis, Supply and demand, Nonprescription drugs, Gastrointestinal agents

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Subjects list: Pharmaceutical industry
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