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Business, international

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Best Buy makes expert move

Article Abstract:

Media Experts landed a $50-million advertising contract with Best Buy. The former was chosen due to its capability in both English and French markets, as well as its online expertise. Details on why the advertising company landed the coveted contract with the specialty store, is discussed.

Author: Powell, Chris
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2007
Advertising, Advertising and Related Services, MISCELLANEOUS RETAIL, HOME FURNITURE, FURNISHINGS, AND EQUIPMENT STORES, United States, Advertising services, Specialty stores, Best Buy Company Inc., BBY

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Broadcaster brouhaha

Article Abstract:

This report examines the issues facing the Toronto based broadcaster, CHUM, in its expansion plans in Alberta, and its discord with Calgary based broadcaster, Craig Media.

Author: Powell, Chris
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2004
Radio and Television Broadcasting, Radio & TV Broadcasting, Broadcasting industry, Growth, CHUM Ltd., Company growth

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Taking it to the streets

Article Abstract:

Plans to issue contracts through Request for Proposal for the co-ordinated outdoor street furniture products for the upliftment of Toronto are presented.

Author: Powell, Chris
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2006
FURNITURE AND FIXTURES, Furniture industry, Toronto, Ontario, Garden ornaments and furniture, Outdoor furniture

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Subjects list: Contracts, Contract agreement, Planning, Canada, Company business planning
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